BIO

Dan is a senior creative leader known for shaping distinctive, high impact brand ideas that drive cultural relevance, commercial growth, and earned attention at scale. Skilled in art and copy, he specialises in building bold, conversation starting platforms that move beyond advertising to influence culture, customer behaviour, and brand equity.

His work has been recognised at major global award shows, including Cannes Lions and D&AD, spanning projects from purpose driven innovation to commercially driven brand growth. Highlights include Cannes Lions recognition for creative brand building, a D&AD Yellow Pencil for work supporting people in vulnerable domestic situations, and helping position DDB Sydney on the 2022 Contagious Pioneers list as one of the world’s bravest agencies, while leading creative for its largest and most commercially critical client, McDonald’s.

Dan is an ideas first leader with a deep commitment to craft, effectiveness, and business impact. He is driven by creating work that not only earns attention, but delivers measurable results, strengthens brand reputation, and builds long term value.
dansaunderscreative@gmail.com | 0414695611

MATT SPRINGATE:

CSO - TBWA LONDON

I worked with Dan for a couple of years at TBWA Sydney in his role as Creative Director. Dan is a world class creative and art director with a talent for unearthing and developing big ideas. He's a natural creative leader with an edge, and brings the best out of the people around him. Dan is highly collaborative and always pushes for the right answer. He's provided invaluable creative leadership across some of our most important clients. He's also a fun, lovely bloke to be in the trenches with, always positive and honest, which should never be underestimated. You’ll enjoy working with him,  I assure you. Feel free to reach out for more. 

GAVIN MCLEOD:

CCO - CHEP

Dan joined us on a 3 month freelance gig in 2019 at Ogilvy and immediately helped us win a major pitch for ING Bank. I was incredibly impressed with his creativity across a wide mix of media and platforms. Dan is an extremely talented creative, a wonderfully kind and patient person, but also fiercely driven and extremely passionate about what he does. He’s great with clients, a brilliant mentor to younger creatives and a deft hand at easing the concerns of a stressed out CCO. 

ANDY DILALLO:

CCO - TBWA

I was lucky enough to have Dan with us for over 2 years. In that time he played an instrumental role as a Creative Director for our key accounts including Amazon, which he helped launch here in Australia.  Dan is a relentless creative thinker, and wherever he goes he’s a crowd favourite, from the creative department to client service and most importantly the client boardroom. If you’re lucky enough to have him sitting in front of you, hire him.