Dan is a Creative Leader currently based in Sydney Australia. 

Originally from Wales, ( not the one that’s new and south, but the one that’s old and north) he spent most of his early career in London and the US at some of the worlds most influential agencies. And tries to live his life following three key principles.

Be Kind. Work Hard. Embrace Change. 

He’s run Australia’s biggest account - McDonald’s along with Amazon, HCF and others. And lead the creative on some big pitch wins alongside some awesome people, notably Amazon, Kmart and ING Bank. He’s been awarded at most global shows, from Effies for flogging burgers, to D&AD yellow pencils for protecting people in volatile relationships and strives to create ideas of different shapes, that not only create conversation, but enhance brand salience.

He’s proud to have helped DDB Sydney onto the 2022 Contagious Pioneers list for worlds bravest agencies, and brings with him extensive experience across traditional and digital fields, as well as particular expertise in shifting brand momentum.

Outside of advertising he looks after two mad-dog kids Xavier and Will, has a crack at making films, and watches repeats of Wales’ greatest rugby matches. 

dansaunderscreative@gmail.com | 0414695611

Dentsu Creative / DDB / TBWA / Special Group / VML / Publicis


MATT SPRINGATE - CHIEF STRATEGY OFFICER - TBWA \ SYDNEY | (Previously Grey / Fallon / Brooklyn Brothers London)

I worked with Dan for a couple of years at TBWA Sydney in his role as Creative Director. Dan is a world class creative and art director with a talent for unearthing and developing big ideas. He's a natural creative leader with an edge, and brings the best out of the people around him. Dan is highly collaborative and always pushes for the right answer. He's provided invaluable creative leadership across some of our most important clients. He's also a fun, lovely bloke to be in the trenches with, always positive and honest, which should never be underestimated. You’ll enjoy working with him, I assure you. Feel free to reach out for more.

GAVIN MCLEOD - CCO - CHEP:

Dan joined us on a 3 month freelance gig in 2019 at Ogilvy and immediately helped us win a major pitch for ING Bank. I was incredibly impressed with his creativity across a wide mix of media and platforms. Dan is an extremely talented creative, a wonderfully kind and patient person, but also fiercely driven and extremely passionate about what he does. He’s great with clients, a brilliant mentor to younger creatives and a deft hand at easing the concerns of a stressed out CCO.

ANDY DILALLO - CHIEF CREATIVE OFFICER - TBWA \ SYDNEY:

I was lucky enough to have Dan with us for over 2 years. In that time he played an instrumental role as a Creative Director for our key accounts including Amazon, which he helped launch here in Australia. Dan is a relentless creative thinker, and wherever he goes he’s a crowd favourite, from the creative department to client service and most importantly the client boardroom. If you’re lucky enough to have him sitting in front of you, hire him.